News

A potential new tech revenue stream for retail brands?

The retail sector is under constant change, buffeted by challenger direct-to-consumer (DTC) brands, economic uncertainty, and shifts in consumer behaviour. However, as Graeme Finneberg, country manager, UK, mediarithmics, outlines here, one thing is for sure: staying as you are and hoping for the best is not an option for any retailer that wants to ensure
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Disruptive Marketing For the High Street

Moola Rewards will be exhibiting at Tech Show North this year. In 2018 the high street took a bit of a battering as reported by the BBC: In the three months to September, there were 93,000 fewer jobs in retail in the UK compared with the same period the previous year, according to the Office for National
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GeoMarketing – Reach the Right Consumer Now

Moola Rewards will be exhibiting at Tech Show North this year. Location-based technology is opening up a world of opportunities for independent retailers including shops, bars, and restaurants on the high street. Geomarketing makes it possible for consumers to see your products and services at the point they want to buy them. Moola Rewards is a student discount
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So You Think You Know Students

Moola Rewards will be exhibiting at Tech Show North this year. Is there a typical student? There are a lot of generalisations about students. The common stereotype is of a white, middle-class student from the UK aged 18-21 who are studying for an undergraduate degree, goes out all the time, drinks a lot and does
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The Art of Low-Cost Advertising

Moola Rewards are exhibiting at Tech Show North this year. Advertising your products and services online is easier said done. With a plethora of social media and other advertising platforms such as Google Ads. you would think that it would be easy. The problem is that nothing is easy. For a small business with a limited
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Is the C.V. obsolete?

Caroo will be exhibiting at Tech Show North this year. Your old road is rapidly agin’. Please get out of the new one if you can’t lend your hand, for the times they are a-changin’ — Bob Dylan, 1964 To be fair to the gravelly throated folk scamp, no-one could have predicted just how much the times
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